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Hi-Fi Prototyping : Design Is Our Muse, Code Is Our Medium

Prototyping facilitates rapid iteration and fail-fast (and learn-fast) experimentation, and helps the whole product team push technical limits Many job descriptions now list HTML, CSS, JavaScript, and...

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5 Leadership Principles Learned by Lincoln

“Character is like a tree and reputation like a shadow. The shadow is what we think of it; the tree is the real thing.” — Abraham Lincoln  When asked to rank American presidents, scholars consistently...

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Are You Measuring Value Metrics?

The data you choose to measure to test the success of a project is very important. If you measure vanity metrics instead of measuring real value based on the strategic goals of the organization, you...

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A Marriage Made in Silicon Valley: A Marriage Made in Silicon Valley

Data scientists can frequently run up against a wall from their legal department when they try to innovate based on sensitive customer data. It makes sense — after all, data science teams and legal...

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Get in the Know With Open-Minded Questions

Three years ago, I was coaching a successful company that was very confused about the failure of a recent product launch. When I was first hired, they told me they were convinced they had done...

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Emotional Strength Translates into Strong Leadership

“No one cares how much you know until they know how much you care.” — Theodore Roosevelt Over the last decade there has been a huge increase in evidence that emotional intelligence is an important...

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Design Then Code

Mike Rundle taught himself just about everything he knows. And because his background is in both design and programming, and building animations is also a combination of those skills, Rundle read up...

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Intrapreneurs Ignite Internal Innovation

Intrapreneurship was coined years before it became a “buzzword.” In fact, Gifford Pinchot III came up with the term in 1978 and Steve Jobs popularized it nearly a decade later, defining...

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Designing with Emotion Means Being Brave

Emotional connections are two-way streets. Evoking real and meaningful emotion from our customers requires that we, as designers, bring real and meaningful emotion to the table too. I work for Intuit,...

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Empathy is Everything: 5 Ways to Connect With Your Customers

“The great gift of human beings is that we have the power of empathy.” — Meryl Streep  From the boardroom to the classroom, empathy is a word we are hearing more and more about these days. At one time...

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The Future of Female Technologists

Seventy four percent of middle school girls express interest in science, technology, engineering and math yet only four percent pursue computer science in college. In an effort to change such...

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What Makes You Special?

What makes you think you’re special? Have you ever been asked this rhetorical question? A question like this usually comes as a response to a request for an exception to the rules. The well-meaning...

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Stop Sprinkling Emotion, Start Creating Magic and Meaning

Amanda O’Grady is a design strategist at Intuit where she brings emotion into the design and development process to deliver product experiences that feel magical and meaningful. Her job is to make...

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8 Mind-Blowing Gadgets Controlled by Brainwaves

Brain-computer interfaces are no longer a thing of the future. A new generation of brain-powered wearable devices — which detect thoughts, feelings and facial expressions via electrical currents our...

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Inspiring Innovation One Intern at a Time

“I believe our education system is doing a disservice by creating an environment where everything is so structured,” said Ryan Durrant, a Brigham Young University finance student. “It’s not often...

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Never Assume — Especially You, Entrepreneur

What does it feel like to have a terrible business idea? The kind where people laugh behind your back as you walk away? Take a moment. Think about it. It actually feels a lot like having the world’s...

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7 Reasons Why Emotionally-Intelligent People Are Great Innovators

Emotional intelligence (EQ) is a crucial asset for leaders and employees but it’s been discovered that emotionally-intelligent people are also some of the greatest innovators. But why? According to...

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Learn Intuit’s Innovation Methodologies

Intuit just launched the Intuit Innovation Institute, a place for businesses to learn how innovation best practices, like design thinking and lean startup, can work in real organizations. The Intuit...

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Be Terrified of Working on the Wrong Things

We all know that hard work and good luck are key to startups’ success. But what if that’s not true? What if all startups have people who work hard? What if a bit of serendipity is fairly common? Let’s...

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Experimentation 101: So You’re Ready to Write a Hypothesis

To get the most clear results out of your tests, marketing experts Cindy Alvarez, Alistair Croll and Anita Newton all emphasize the importance of creating a constrained hypothesis before you start...

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